ARCHV
COLECTN
2022°
°26

IND&CHI

/
School of Design
DePaul University
/
ART DIRECTOR
STUDENT DESIGN STUDIO
/
School of Design
DePaul University
Modern Approach
/ Youthful Identity
〇
°‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ The rebrand reimagines Clinique for a new generation, softening the clinical look while keeping the brand’s trusted essence. The updated visuals feel approachable, fresh, and relatable to younger audiences.
°‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ Typography, color, and layout were refined to communicate warmth and accessibility. Every touchpoint — from packaging to digital platforms — now resonates with modern lifestyle aesthetics while retaining Clinique’s iconic credibility.
/
School of Design
DePaul University
Modern Approach
/ Youthful Identity
〇
°‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ The rebrand reimagines Clinique for a new generation, softening the clinical look while keeping the brand’s trusted essence. The updated visuals feel approachable, fresh, and relatable to younger audiences.
°‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ Typography, color, and layout were refined to communicate warmth and accessibility. Every touchpoint — from packaging to digital platforms — now resonates with modern lifestyle aesthetics while retaining Clinique’s iconic credibility.
/
School of Design
DePaul University
Modern Approach
/ Youthful Identity
〇
°‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ The rebrand reimagines Clinique for a new generation, softening the clinical look while keeping the brand’s trusted essence. The updated visuals feel approachable, fresh, and relatable to younger audiences.
°‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ Typography, color, and layout were refined to communicate warmth and accessibility. Every touchpoint — from packaging to digital platforms — now resonates with modern lifestyle aesthetics while retaining Clinique’s iconic credibility.
/
School of Design
DePaul University
/
School of Design
DePaul University
/
School of Design
DePaul University
Cross-Platform Workflow
/ Smart Asset Management
/ Creative Efficiency
〇
°‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ Cache streamlines the creative process by living alongside your work — running seamlessly on a third of your screen without disrupting the flow. It keeps every asset, from images to typefaces, organized and accessible across tools.
°‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ Designed for multitasking, it lets you move effortlessly between platforms like Illustrator and Figma. Clipboard functionality enables direct copy-paste of assets without unnecessary exports, cutting down on repetitive steps.
°‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ Beyond storage, Cache provides valuable insight with built-in analytics. Track time spent, review resources used, and keep your projects synced to the cloud — ensuring every creative detail is preserved and within reach.
/
School of Design
DePaul University
/
Design Museum
of Chicago
Isometric Typography
/ Campus Journey
〇
°‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ The tote features a bold, isometric rendering of the word “DESIGN,” where each letter transforms into a miniature monument // staircases, train tracks, and ticket booths // reflecting the flow of students and professors commuting across DePaul’s campuses.
°‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ By merging typography with spatial storytelling, the bag becomes both a functional accessory and a visual narrative, mapping the path from North Campus to the Loop while celebrating the rhythms of daily university life.
/
School of Design
DePaul University
/
School of Design
DePaul University
/
Design Museum
of Chicago
/
School of Design
DePaul University
/
Design Museum
of Chicago
/
School of Design
DePaul University
Competitive Edge
/ Identity in Motion
●
°‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ The logo for TeamASL channels the spirit of its name — to assail, to attack with intent. Its sharp geometry and dynamic form capture the speed, precision, and intensity of competitive play.
°‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ Built to function across jerseys, streams, and digital platforms, the mark balances boldness with adaptability, giving the team a recognizable presence in both physical and virtual arenas.
LO/E°/\
→
Archive
→
About
IG
YT
MAIL